World Sailing and Rolex form strategic partnership. World Sailing, the world governing body of the sport, is pleased to announce a strategic partnership with Rolex, the leading name in prestige watches that includes watches engineered specifically for sailing. Rolex has been the title sponsor of the Rolex World Sailor of the Year Awards since 2001. As part of the new agreement, Rolex will continue this role, in addition to supporting World Sailing to a greater extent. Rolex have a long running commitment to supporting sailing through their sponsorship of major events such as the Rolex Sydney Hobart Yacht Race, the Rolex Fastnet Race, the Maxi Yacht Rolex Cup and the Giraglia Rolex Cup, as well as the Rolex World Sailor of the Year Awards.