CAMPER, a family-owned company founded on Mallorca in 1877 has been involved with sailsport since 1984 when the brand sponsored the winner of the World Windsurfing Championship. The company has also had an involvement with the 3/4 Ton Cup and sponsored the Copa del Rey regatta.
During the last Volvo Ocean Race, CAMPER not only promoted its specially designed footwear through its global retail network, the brand also promoted the city of Alicante – the start port of the race – through outdoor campaigns and other activation.
Team New Zealand is also supported by title sponsor Emirates Airlines, Nespresso, Omega, the New Zealand government and a long list of Official Suppliers and partners.
Given the world-wide attention on the AC72 foiling off the coast of Auckland, many of these brands will have had significant media value delivered before the team even starts sailing on the waters of San Francisco Bay.
