The host cities for the Volvo Ocean Race have a huge impact on the cost and route of the event. The current edition has seen the race make significant detours from a “traditional” round-the-world course in order to satisfy key partners and take advantage of regions that have budget to invest in hosting major events. Despite reduced public sector budgets, cities still see the hosting of major events as a great way to increase inbound tourism and promote business opportunities. The Volvo Ocean Race, through their partners the Sports Consultancy, have selected 33 cities to go through to the next phase of the evaluation process to be part of the next two editions of the race.
The Sports Consultancy Managing Director Angus Buchanan said:
“We have been very impressed with the number, quality and geographic spread of bid applications received, which in turn has enabled us to select the best possible Candidates with whom we will progress discussions. The desire to host this spectacular event is stronger than ever which is testament not only to the appeal of the event to spectators but also a recognition of the significant economic benefits that the Volvo Ocean Race brings to its host cities.”
Knut Frostad, Chief Executive of Volvo Ocean Race, added:
“When selecting a route for the Volvo Ocean Race it is important that we consider a range of factors including sporting, commercial, heritage and legacy. This formal host city bid process allows us to choose the best possible route by identifying the strongest host city partnerships that will benefit the race, its hosts and the event’s growing global audience.”
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